1. Magwiridwe Msika: Nthawi Yosintha Mapangidwe
Msika ukusintha kuchoka kuchira mwachangu kupita ku gawo losavuta.
- Kuziziritsa Pambuyo pa Kutentha kwa 2025: Kutsatira kuwonjezereka kwakukulu mu 2025 motsogozedwa ndi ndalama zothandizira (monga "National Subsidy" ku China) ndi kufunikira kwapang'onopang'ono, msika ukuyembekezeka kuzirala mu 2026. Kuyerekeza kwakukulu ndi kuzimiririka kwa mfundo zoyambirira zomwe zikutanthawuza kuti kukula kungachedwe kapena kutsika kapena kutsika m'madera ena.
- Polarization of Screen sizes: Tidzawona kusiyanasiyana koonekeratu pakufunidwa kwa skrini. Kumbali imodzi, zowonera zazikulu zikusintha kuti zilowe m'malo mwa ma PC kuti azitha kuchita bwino. Kumbali ina, pali kuyambikanso kwa mapiritsi ang'onoang'ono (osapitirira mainchesi 10) motsogozedwa ndi kusuntha ndi zosangalatsa.
- Kukula Kwa Zamalonda: Ngakhale kufunikira kwa ogula kumasinthasintha, gawo lazamalonda (maphunziro, chisamaliro chaumoyo, ndi ofesi) likuyembekezeka kukula pang'onopang'ono, ndipo msika wa piritsi wamalonda ukuyembekezeka kukula bwino chaka ndi chaka.
2. Zamakono: Kusintha kwa "OLED" ndi "AI".
Chaka cha 2026 chikhala chaka chodziwika bwino chaukadaulo komanso luntha.
- Kuphulika kwa OLED: Uku ndiye kusintha kwakukulu kwaukadaulo. Kutumiza kwa mapiritsi a OLED pamapiritsi akuyembekezeka kukwera ndi 39% mu 2026. Moyendetsedwa ndi Apple's (iPad Pro, iPad mini) ndi kutengera kwa mitundu yaku China (Huawei), OLED ikukhala dalaivala wamkulu wa kukula kwa msika, kusuntha kutali ndi ma LCD achikhalidwe.
- AI Integration (GenAI): Mapiritsi akusintha kuchoka ku "substitute devices" kupita ku "fusion terminals." Mapiritsi a Generative AI (GenAI) akuyembekezeka kuwerengera pafupifupi 30% ya msika. Cholinga chake ndikusunthira ku "AI yodzisintha yokha" yomwe imatha kuzindikira ogwiritsa ntchito osiyanasiyana ndi zochitika (popeza mapiritsi nthawi zambiri amagawana zida).
- Kukwera Mitengo: Chifukwa cha kukwera mtengo kwa zinthu zofunika kwambiri (monga memory/DRAM) komanso kusinthira ku mapanelo okwera kwambiri a OLED ndi luso la AI, mtengo wogulitsira (ASP) wa mapiritsi akuyembekezeka kukwera. Izi zitha kuchepetsa kufunidwa kwamitengo.
3. Malo Opikisana: Nkhondo Yolamulira
Mphamvu zama brand zikusintha, ndi mwayi wowonekera kwa zimphona za chilengedwe.
- Kupitilira Mtsogoleli wa Apple: Apple ikuyembekezeka kukulitsa msika wake (mwina kufika 35%). Kukhazikitsidwa kwa mitundu yatsopano ya iPad (kuphatikiza OLED iPad mini ndi ma iPads osinthika oyambira okhala ndi Apple Intelligence) kulimbitsa malo ake onse apamwamba komanso olowera.
- Huawei's Strategic Push: Huawei akukonzekera kutulutsa zinthu zatsopano kuti apindule ndi momwe GenAI imayendera komanso chilengedwe chake champhamvu, ndicholinga chofuna kuyambiranso kukula pakapita nthawi.
- Kupanikizika pa Mitundu Yambiri: Makampani ngati Xiaomi, Lenovo, ndi OPPO atha kukumana ndi zovuta zambiri. Amakhala pachiwopsezo chakukwera kwamitengo yamagulu ndipo amakumana ndi mpikisano waukulu m'magawo apakati mpaka otsika.
4. Ecosystem ndi Zopanga
- Beyond Entertainment: Mapiritsi akutulutsa chithunzi chawo "chongosangalatsa". Ndi zida zotsogola (monga chipangizo cha M4 mu iPad Air) ndi mapulogalamu a ecosystem, akukhala zida zazikulu za "moyo wosakanizidwa," kuphatikiza ntchito, kuphunzira, ndi kupanga.
- Kusintha kwa Channel Paintaneti: Masitolo ogulitsa zinthu akusintha kuchoka ku "hardware showrooms" wamba kukhala "solution advisors," amayang'ana kwambiri kuwonetsa kulumikizana kwa chilengedwe m'malo mongogulitsa zida.

| Gulu | Kuneneratu Kwakukulu kwa 2026 | Source Context |
| Display Tech | + 39% kukula mu zotumiza za OLED | Moyendetsedwa ndi Apple & beli ba be ba zina zabo zabocita kikicita bcita bupanga bupangabupangabupangachita zimapangiskikira |
| Kulowa kwa AI | GenAI mapiritsi amafikira ~30 % wogawana msika | Yang'anani pa zochitika "zodzisintha" AI |
| Kukula Msika | Zizindikiro zosakanikirana: +2.4% (IDC) vs. -9% (Omdia) | Mkangano pa subsidy zimazimiririka & kufuna kukhazikika |
| Makulidwe a Screen | + 19.1% chikulidwe chonenedweratu pamapiritsi osachepera 10” | Kuyambanso kwa zida za compact, zonyamula |
Chidule cha Maulosi Ofunika a 2026
Mwachidule, 2026 chidzakhala chaka pomwe kampani ya tablet imayang'ana pa value over volume , moyendetsedwa ndi superior displays (OLED), smarter software (AI), .

Nthawi yotumiza: Jan-08-2026


